North America

MeetingPlay + Aventri acquires eventcore

MeetingPlay + Aventri (MPAV), specialist in event management solutions for onsite, hybrid, and virtual events, has announced the acquisition of Seattle-based event registration technology platform eventcore. 

The addition of eventcore to the MPAV product portfolio will bring in the ability to execute complex registration, and further the commitment to provide customers with end-to-end solutions. MPAV said the deal would deepen its commitment to Tier 1 events and trade shows.

“We are excited to be joining an industry leader, with a history of innovation and a long-term vision for growth,” said Mark Johnson, CEO of eventcore. “In joining MPAV, we can reach a wider scope of customers and partners by leveraging the best combination of eventcore’s custom registration solutions coupled with MPAV’s end-to-end event technology solutions… We will be investing to increase the depth and breadth of our platform.”

“Now, more than ever, event professionals need tailored event solutions,” said Eric Lochner, CEO of MPAV. “Event planners have outgrown off-the-shelf tools and are looking to partner with an organisation that understands their need to provide branded, unique, innovative events. We believe that our event management platform coupled with eventcore’s revolutionary registration solution will be a true game changer.”

MPAV’s proprietary software platform has serviced leading companies in the technology, financial services, travel, hospitality, health services, and association markets. For more information about MeetingPlay + Aventri, visit: or

Headquartered in the United States, MPAV has offices in the UK, Europe, and Asia Pacific and has delivered customer events in over 120 countries.


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