Malaysia’s International Café & Beverage Show (ICBS) and MyFood 2025 attracted a record 12,667 visitors over three days at the end of April at the Kuala Lumpur Convention Centre. ICBS showcased the best in café culture, beverages, mixology, with MyFood championing the slow food movement and increasing local food and beverage sourcing in the ecosystem.
Secretary-general of the Ministry of Agriculture and Food Security, YBhg. Datuk Isham Ishak attended the event, underscoring the Malaysian government’s commitment to supporting the growth of the local food and beverage industry.
One of the major highlights of ICBS was the conclusion of the Malaysian Open Coffee Championship, while the first ever Eciatto Halal Mixology Competition was held during the exhibition.
Educational platform for local food sourcing
MyFood also played host to a two-day conference featuring speakers from the Federal Marketing Authority (FAMA), Universiti Putra Malaysia (UPM), Malaysian Pepper Board (MPB), Kearney Southeast Asia, the KLCC Sustainable Alliance, Sri Lovely Rice Farm, Boomgrow Farms, Culinova Consulting and Star Dynamic Resources among others. Delegates heard sessions on topics including food security and sustainable sourcing.
“We are thrilled with the overwhelming response to ICBS and My Food 2025. This year’s record turnout and exceptional talent on display underscore Malaysia’s growing reputation as a hub for culinary excellence and beverage innovation,” said Alun Jones, project director, Montgomery Asia. “We are also particularly excited to see the successful debut of MyFood and we feel this show can play no small part in championing the increased take up of local food sourcing for everyone’s benefit.”
ICBS and MyFood will return, 7-9 May 2026, to the Kuala Lumpur Convention Centre. For more information, visit www.intl-cbs.com and https://myfood-expo.com/
MyFood 2025 is an initiative by Montgomery Asia launched in conjunction with the International Café & Beverage Show (ICBS) and designed to spotlight Malaysia’s evolving food ecosystem.
Source: www.exhibitionworld.co.uk
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