Events Venture Group (EVG) has announced a strategic investment in The Longevity Show, which launches in London 26-27 June 2026. Organisers describe it as a new global platform designed to bring together industry leaders, innovators, and consumers at the intersection of wellness and longevity science.
The Longevity Show, was founded by Phil Newman, founder of Longevity.Technology – the global media platform in the longevity space – and Carolyn Dawson OBE, CEO of Founders Forum Group and former president of Informa Tech, where she launched and scaled London Tech Week into a globally recognised franchise.
EVG believes the show could also help position London as the global convening hub for the rapidly expanding longevity economy.
Organisers say the Longevity Show will blend a highly curated executive conference with a large-scale consumer experience – a format designed to serve both the business and consumer sides of the longevity ecosystem.
“EVG exists to back founders who don’t just organise events, but build enduring platforms,” said Marilú Páez, co-founder and managing director of Events Venture Group. “Longevity is one of the fastest-growing global industries, yet the event landscape remains fragmented – overly scientific on one end and disconnected from consumers on the other. The Longevity Show solves that by creating a single, credible, and aspirational gathering that brings industry, innovation, and everyday health seekers into one shared experience.”
EVG says the global longevity market is growing at a CAGR of over 20%, fuelled by breakthroughs in consumer diagnostics, wellness technologies, preventive therapeutics, and lifestyle optimisation. Yet, according to Newman, the industry lacks a unifying annual moment.
“Today’s longevity events are either too narrow, too technical, or too disconnected from the consumer,” said Newman. “The Longevity Show is designed as a new kind of platform – one that combines serious industry dialogue with mass consumer engagement, creating scale, relevance, and long-term commercial sustainability.”
The Longevity Show will feature:
- A curated B2B executive conference for wellness leaders, product innovators, clinicians, and corporate strategy executives
- A large-scale consumer experience with exhibitions, workshops, and product discovery
- A global longevity awards programme, celebrating innovation across the ecosystem
- A blended B2B/B2C exhibition model enabling brands to reach decision-makers and consumers simultaneously.
“The next era of health isn’t about reacting to illness, it’s about designing a longer, stronger, better life. The Longevity Show creates a space where innovators, researchers and technology come together, where individuals can learn to design their own best life, and health providers can discuss the future of the industry. The strength of the event team is unmatched, and the future of this event is unlimited,” said Nancy Halberg, EVG investor.
“We’ve spent our careers building events that shape industries,” said Carolyn Dawson OBE. “What excites us about The Longevity Show is the opportunity to create something fresh – a cultural moment that reflects how central health and longevity have become to business, policy, and everyday life.”
Founders Forum Group has already committed capital to the project.
Greg Topalian, one of the EVG investors said, “I believe strongly in this founding team and in their timing. Longevity is no longer niche – it’s a fast-growing industry fuelled by mission, innovation, and real business demand. The Longevity Show blends that passion with a thoughtful B2B model, creating a platform that can grow with the market.”
Lance Fensterman added, “The biggest ideas don’t win because they’re right – they win because communities form around them. The Longevity Show is creating a front door to the healthspan movement: a place where people can meet the experts, test the innovations, and leave with actions they can take immediately.”
EVG’s decision reflects its broader thesis that exceptional events can become scalable, investable assets when led by the right founders and supported with the right operating discipline.
EVG members – a braintrust of world-class founders, serial-entrepreneurs, top-flight event operators – will support The Longevity Show through strategic guidance, partnerships, and long-term growth planning.
Following the London launch at Tobacco Dock in London, The Longevity Show plans to expand internationally, with repoted early interest from global partners across North America, Asia, and the Middle East.
Source: www.exhibitionworld.co.uk
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