The Exhibitions Industry Collective in the US has partnered with CNTV to produce a new workforce development video series highlighting the diverse career opportunities in the exhibitions and events industry.
The initiative is a collaborative effort by the Exhibitions & Conferences Alliance, Experiential Designers + Producers Association, Exhibition Services & Contractors Association, International Association of Exhibitions and Events, the International Association of Venue Managers, and the Society of Independent Show Organizers – all members of the Exhibitions Industry Collective.
The goal, the Collective says, is to showcase the human side of the industry to inspire students and professionals to consider careers in exhibitions and events.
“Workforce development is one of the most critical issues facing our industry, and storytelling is a powerful way to address it,” said Vinnie Polito, CEO of the Society of Independent Show Organisers. “By creating a video series, we’re able to put real faces and real career paths in front of students and emerging professionals, showing them that the exhibitions and events industry offers meaningful, dynamic, and long-term careers.”
“The industry’s future depends on our collective ability to attract, train, and grow our future workforce,” added Tommy Goodwin, president and CEO of ECA. “The Exhibition Industry Collective associations are ‘all in’ on welcoming the next generation to the events and exhibitions industry, and these videos spotlight some of the great career opportunities that they will find here.”
Each video will feature industry professionals, behind-the-scenes footage from show floors, and social media clips. Distribution is planned across digital platforms and social media to reach students, educators, and young professionals. This video series is a part of the Exhibitions Industry Collective’s broader workforce development initiative, which includes a joint job board, presentations to schools and colleges, and exhibiting at career-focused events.
Learn more at exhibitionsindustryawareness.com.
Source: www.exhibitionworld.co.uk
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