BOE International, the flagship experiential marketing show returns in Germany, 17-18 January 2024 at Messe Dortmund, to showcase equipment technology, a range of services and a host of hotels and event locations. There will be a strong focus on stand construction and exhibition.
Modular and conventional designs will be on display including stands with sturdy folding walls and solutions for corner stands through to stand-alone booths. Superstructures, trusses, tower modules and much more will also take centre stage at the show.
BOE’s technological offering will also provide information on using digital solutions such as tablets and TV elements, and on integrating virtual and augmented reality applications as well as 3D projections.
Dutch company THE INSIDE will be presenting its full bespoke service from design to worldwide implementation and beMatrix, a specialist in lightweight tool-free stand systems will be exhibiting.
Octanorm will be at the show, as will Cornect Exhibition, whose modern system walls scooped the iF Design Award in 2018 and the German Design Award in 2019. Speed Dimension, one of Germany’s largest system hire pools for stand construction systems, will also be coming to Dortmund and ABC Display Industry from the Netherlands will be bringing along modular, multifunctional stand systems.
A young Berlin-based company, Stoffdach will aim to impress show-goers with its punky or dignified alternatives to stand systems such as awnings, fabric roof constructions and textile structures. As recently as 2019, the team scooped the German government’s Cultural and Creative Pilots Germany award.