US-based trade show operating system Map Your Show has launched MYS Connected, an AI-powered technology designed to create a personalised trade show experience for attendees. Using real-time event data and intelligent matchmaking, the technology guides attendees to the right exhibitors, sessions, and connections. In turn, MYS says exhibitors can generate higher-quality leads and build stronger sales pipelines from every event.
“For attendees, trade shows are where the best connections happen, but only if they are spending their time in the right place, with the right people,” said Don Kline, CEO of Map Your Show. “MYS Connected uses AI to help attendees build and optimise their agenda in real time, so they never miss the people, sessions, and products that matter most.”
At the heart of MYS Connected is a powerful AI Assistant, Ask Lina, that builds a unique event experience for every attendee – from personalised recommendations and intelligent floor navigation to smart peer and exhibitor matchmaking.
“For exhibitors, MYS Connected replaces chance with precision,” said Kline. “Instead of waiting to be discovered, exhibitors are actively connected to high-intent prospects before, during, and after the show. The result is more productive meetings, stronger conversions, and ROI that is real.”
After the show, attendees receive a comprehensive event report capturing sessions attended, meetings held, and connections made so the momentum of the show carries forward long after the doors close.
MYS Connected is now available to shows on the Map Your Show platform. To schedule a demo and experience MYS Connected go to: mapyourshow.com.
Source: www.exhibitionworld.co.uk
Comments are closed.