North America

Exhibitions & Conferences Alliance welcomes PCMA as its newest partner

The Exhibitions & Conferences Alliance (ECA), the US-based advocacy of the face-to-face business events industry has announced meetings industry association PCMA has joined as its tenth alliance partner.

“It has never been more important for our industry to stand shoulder to shoulder when talking to government about how business events spur economic growth, support job creation, and empower small businesses,” said Hervé Sedky, Emerald Holding Inc. president and chief executive officer and chair of the ECA board of directors. “To that end, I’m delighted to welcome the global PCMA community to ECA, which will help the alliance further amplify its important advocacy message to the decision makers that matter.”

Established in 2021 to champion the common interests of the face-to-face business events industry, ECA is working with policymakers to ensure a favourable operating environment for the sector, the full return of international exhibitors and attendees to US events, a strong future workforce, and a more sustainable industry going forward

“PCMA believes the future of the business events industry is about focusing on solving the economic and social transformational challenges of our audiences – together,” said Sherrif Karamat (pictured), president and CEO, PCMA and the Corporate Event Marketing Association. “We know that if we expect our industry to transform, we need to lead that transformation, and ECA provides a critical platform to do so.”

With PCMA on board, ECA’s ten alliance partners for 2023 are:

  • Center for Exhibition Industry Research
  • Destinations International
  • Experiential Designers & Producers Association
  • Exhibition Services & Contractors Association
  • International Association of Exhibitions and Events
  • International Association of Venue Managers
  • PCMA
  • Society of Independent Show Organisers
  • Trade Show Labor Alliance
  • UFI


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