North America

UFI appoints regional director of new chapter

UFI, the Global Association of the Exhibition Industry, has announced Martha Donato’s (pictured below) appointment as regional director of UFI’s newly established North America Chapter.

Martha DonatoAccording to the organisation, her extensive experience of over 25 years in the tradeshows, exhibitions, and conferences sector in North America positions her well to lead UFI’s initiatives in the region.

Leadership for the new chapter is currently Laura Purdy as chair representing Canada, Kimberly Carcone as vice chair representing the United States, and Pepe Navaro as vice chair representing Mexico.

Adeline Vancauwelaert, UFI COO, comments: “(Donato’s) long-standing support and work within the exhibition and wider events industry make her a great addition to the UFI team. Her expertise and experience will be key to successfully building our new chapter in North America.”

Donato adds: “The launch of the North America Chapter marks a significant milestone for UFI, emphasising the organisation’s dedication to the region and its growing membership.”

In addition to her work at UFI, Donato is the founder and president of MAD Event Management, a New York-based company established in 2009. She is also co-founder and president of the international Women in Exhibitions Network North America Chapter, showcasing her commitment to fostering diversity and inclusion in the industry.


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