Hamburg Messe und Congress has entered into a partnership with event industry research platform and consultancy, Explori. The German Messe organises a broad portfolio of trade fairs, consumer shows and conferences including INTERNORGA, SMM, Wind Energy Hamburg, Polaris Convention and Global Security and Innovation Summit (GSIS).
CEO Heiko M. Stutzinger (pictured), said: “As part of a structured selection process, we evaluated partners capable of delivering multi-channel survey distribution, multi-language capabilities and enterprise dashboards. Explori demonstrated the required technology and expertise. Additionally, Explori provides robust industry benchmarks that enable us to compare results. We look forward to a successful collaboration.”
Over 10,000 events contribute to Explori’s longstanding industry benchmarks. Explori is an intelligence platform built purely for events and has developed a broad suite of capabilities: advanced sentiment analytics, report automation and extensive AI analysis tools.
Mark Brewster, Explori’s CEO and founder said: “This partnership is another key milestone for Explori. We’re proud to be trusted by Hamburg Messe und Congress, an organisation with exceptionally high standards for research and insight. It reflects the strength of our platform and the shared commitment to rigorous decision-ready data. It also builds on our growing momentum in the German trade show industry.”
The latest deal with Hamburg Messe follows enterprise wins for Explori with Informa, Clarion, Questex, Northstar Travel Group as well as a strategic collaboration with The Expo Group – a leading US-based general services contractor.
Explori’s COO, Clive Morris, added that the company would be bringing new proprietary capabilities to market in the coming months.
Source: www.exhibitionworld.co.uk
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